The Premier Platform for Vitamins, Supplements & Wellness Products
Co-located with DUPHAT, the largest gathering of the nutraceutical industry of MEA, covering an exhibition area of 4,293 sqm, VITASHOW Dubai event is the only platform for leading multinational and regional companies to showcase their latest and fast-moving products.
25–27 August 2026
Dubai World Trade Center
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About VITA Show Dubai
Part of DUPHAT 2026, the Middle East and Africa’s largest pharmaceutical and nutraceutical gathering, VITASHOW Dubai is the region’s only platform dedicated to vitamins, supplements, and minerals. It brings together leading global and regional brands to showcase fast-moving products in health, nutrition, and wellness.
The MEA nutraceutical market is set to reach USD 11.7 billion by 2028, fueled by growing awareness of health, wellness, and preventive care, making this the region’s fastest-growing opportunity for brands to expand and lead.
Exhibit at VITASHOW Dubai 2026 and connect with distributors, pharmacists, and buyers, all at a single venue.
Key Highlights
Network with leading distributors and pharmacists from across the region!
Who should exhibit?
Manufacturers & Distributors of:
- Vitamins
- Supplements
- Minerals
- Dietary Supplements
- Functional Foods
- Functional Beverages
- Sports Medicine & Nutrition
- Natural & Herbal Products
- Nutricosmetics
- Wellbeing Products
Why Exhibit at VITASHOW Dubai
Showcase ProductsHighlight your top supplements & breakthrough formulations.
Expand ReachForm partnerships and scale your brand into new markets.
Lead the GrowthCapture your share of MEA’s booming nutraceutical market.
Boost VisibilityMaximize exposure through sponsorships and curated meetings.
Ready to capture the MEA wellness market? Secure your space at VITASHOW Dubai 2026 today.
